Media Print UAE: Your Go-To Source for Printing News, Trends

Floor decals are more than just stickers. In high-traffic expos and events—especially in a place like the UAE—they guide crowds, support safety, and boost branding. Whether you’re planning a trade fair or setting up directional signage, here’s a compact guide to choosing the right floor decals. Understand Slip Ratings Safety starts with slip resistance. In bustling events like Expo 2020 Dubai, which saw over 24 million visitors, even a minor slip can lead to serious injury. ·  R-Ratings (DIN 51130 Standard): o  R9: For dry areas like exhibition halls. o  R10: Good for slightly wet zones like restrooms. o  R11: Best for high-risk spots such as entrances or food areas. ·  UL 410 & NFSI Certifications: Look for decals with these. They ensure tested anti-slip surfaces suitable for various conditions. Pick the Right Adhesive Not all adhesives are created equal. Your choice depends on how long the decal will stay and where it will be applied. ·  Removable Ad...

As environmental awareness grows, companies are turning to sustainable event merchandise  to reflect their values. From recycled PET lanyards  to bamboo pens , green-minded exhibitors now have eco-friendly alternatives that reduce waste without sacrificing quality. Why Choose Eco Lanyards? Recycled PET (rPET) lanyards  are made from post-consumer plastic bottles. These lanyards reduce landfill waste and help cut down on new plastic production. The global lanyards market is growing, projected at a 6% CAGR through 2031 , driven partly by demand for sustainable materials. Bamboo lanyards , another strong option, come from one of the fastest-growing plants on Earth. Bamboo grows without pesticides, needs less water, and is naturally biodegradable. It’s also soft and durable—ideal for event settings. Tip:  Choose lanyards with low-impact dyes and water-based inks for an even greener solution. Bamboo Pens: Small Item, Big Impact Promotional pens are common giveaways. But p...

QR code flyers are transforming print marketing across the UAE. With mobile usage hitting 75% of all web traffic in 2024, connecting offline materials to online promotions is no longer optional—it's essential. Why QR Code Flyers Matter QR codes bridge the gap between print and digital . They let consumers scan a flyer and instantly access landing pages, discounts, menus, or service info. This seamless experience improves user engagement and offers measurable data for marketers. In the UAE, where smartphone adoption is nearly universal, QR code usage has exploded. From 2021 to 2024, dynamic QR code scans grew by 433%, totaling over 6.8 million interactions in 2024 alone. Best Practices to Create Impactful QR Flyers 1. Use Dynamic QR Codes Dynamic QR codes let you update your destination URL anytime without reprinting flyers. They also offer tracking, so you can monitor how many users scanned and when. 2. Prioritize Design and Visibility Ensure your QR code is at least 1.25 inches wi...

Fleet graphics are one of the most powerful tools for advertising today. In fast-moving markets like the UAE, vehicle branding  has proven to be a smart and cost-effective choice for businesses wanting more visibility. Why Fleet Graphics Offer Strong ROI Research shows that a single branded vehicle can get 30,000 to 70,000 impressions daily . That means up to 900,000–2.1 million views every month . This level of exposure, especially in high-traffic cities like Dubai and Abu Dhabi, offers incredible brand awareness. Compared to other advertising methods, the cost is remarkably low: ·  Fleet Graphics : $0.07–$0.77 CPM (Cost Per Thousand Impressions) ·  TV Advertising : $23.70 CPM ·  Online Ads : Up to $21 CPM ·  Radio Advertising : $7.75 CPM ·  Print Media : $19.70–$21.46 CPM Fleet wraps usually last 5 to 7 years , giving businesses long-term benefits with a one-time investment. Key Benefits of Vehicle Branding in the UAE ·  Massive Exposure : Vehicles o...